In: Marketing

Customer Experience

Improve customer relationships by enhancing every stage of the customer journey to maximize speed, convenience and pleasure. Powerful customer experience produces loyalty and repeat business.

Summaries

8 Book

The Domino’s Story
How the Innovative Pizza Giant Used Technology to Deliver a Customer Experience Revolution (The Business Storybook Series)
Marcia Layton Turner
HarperCollins Leadership, 2020
8 Book

The Guaranteed Customer Experience
How to Win Customers by Keeping Your Promises
Jeff Toister
Jeff Toister, 2021
7 Book

The Experience Maker
How to Create Remarkable Experiences That Your Customers Can’t Wait to Share
Dan Gingiss
Morgan James Publishing, 2021
7 Book

Digital Customer Service
Transforming Customer Experience for an On-Screen World
Rick DeLisi and Dan Michaeli
Wiley, 2021
7 Book

Customer Experience Excellence
Six Strategies to Deliver Exceptional Growth in 90 Days
David Conway and Tim Knight
Kogan Page, 2021
7 Book

The Power of Customer Experience
How to Use Customer-centricity to Drive Sales and Profitability
Martin Newman
Kogan Page, 2021
9 Book

The Customer-Driven Culture: A Microsoft Story
Six Proven Strategies to Hack Your Culture and Develop a Learning-Focused Organization
Travis Lowdermilk and Monty Hammontree
O'Reilly, 2020
6 Book

The Experience-Centric Organization
How to Win Through Customer Experience
Simon David Clatworthy
O'Reilly, 2019
9 Video

When Hospitality Means Finding the No
Danny Meyer
The Welcome Conference, 2019
8 Article

ROX
How to get started with the new experience metric
Matt Egol et al.
Strategy+business, 2019