When Larry Page chose to transform Google into Alphabet in 2015, he created a unique structure to serve his dreams of superior and more “focused” innovation. Fast Company staff offer expert analysis of six core aspects of Alphabet’s larger vision, each exemplified by the models and practices of one of six other leading organizations, including Nike, Apple and GE. In this way, Fast Company helps make Alphabet less of an enigma. getAbstract recommends this analysis to tech trend-watchers and those interested in innovative corporate restructuring models.
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Fast Company is a progressive business media brand, whose publications offer a unique editorial focus on innovation in technology, ethonomics (ethical economics), leadership and design.
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