How do leaders create strategic growth? According to the late corporate titan Jack Welch and his wife, journalist Suzy Welch, the secret lies in strong leadership and in aligning your corporate actions with your mission. This accessible primer on business basics stresses the importance of leadership that has its roots in trust and transparency. The Welches’ aim is to help you demystify often-baffling topics such as finance and marketing, while encouraging you to take control of your career. You’ll learn how to create growth teams, handle crises and pursue your true calling. Whether you’re a middle manager wanting more responsibilities, a leader seeking a boost or an entrepreneur, this book will help you overcome stalled momentum and embrace a growth mind-set.
About the Authors
Jack Welch was CEO of General Electric and best-selling author of Jack: Straight from the Gut and Winning. Business journalist and television commentator Suzy Welch wrote the bestseller 10-10-10.