McGraw-Hill Resúmenes
Eche un vistazo a todos los resúmenes de McGraw-Hill Education.
Can Your Customer Service Do This?
Create an Anticipatory Customer Experience that Builds Loyalty Forever
McGraw-Hill, 2023
¿Puede hacer esto su servicio de atención al cliente?
Cree una experiencia de cliente anticipatoria que fidelice para siempre
McGraw-Hill, 2023
The Retention Revolution
7 Surprising (and Very Human!) Ways to Keep Employees Connected to Your Company
McGraw-Hill, 2023
La revolución de la retención
Siete formas sorprendentes (¡y muy humanas!) de mantener a los empleados conectados con su empresa
McGraw-Hill, 2023
Lift Your Impact
Transform Your Mindset, Influence, and Future to Elevate Your Work, Team, and Life
McGraw-Hill, 2023
Decision Sprint
The New Way to Innovate into the Unknown and Move from Strategy to Action
McGraw-Hill, 2023
Decision Sprint
La nueva forma de innovar en lo desconocido y pasar de la estrategia a la acción
McGraw-Hill, 2023
One Bold Move a Day
Meaningful Actions Women Can Take to Fulfill Their Leadership and Career Potential
McGraw-Hill, 2022
Muestre cuánto vale
Ocho estrategias deliberadas para que las mujeres surjan como líderes en el trabajo
McGraw-Hill, 2022
Make Your Kids Millionaires
The Step-by-Step Guide to Lead Children to Financial Freedom
McGraw-Hill, 2022
ReCulturing
Design Your Company Culture to Connect with Strategy and Purpose for Lasting Success
McGraw-Hill, 2022
Reculturizar
Diseñe la cultura de su empresa de forma que se conecte con la estrategia y el propósito para lograr un éxito duradero
McGraw-Hill, 2022
A prueba de cambios
Cómo aprovechar el poder de la incertidumbre para construir resiliencia a largo plazo
McGraw-Hill, 2022
Stop. Think. Invest.
A Behavioral Finance Framework for Optimizing Investment Portfolios
McGraw-Hill, 2022
The Automation Advantage
Embrace the Future of Productivity and Improve Speed, Quality, and Customer Experience Through AI
McGraw-Hill, 2021
No Explanation Required!
A Woman’s Guide to Assert Your Confidence and Communicate to Win at Work
McGraw-Hill, 2021
¡No se necesitan explicaciones!
Guía de la mujer para afirmar su confianza y comunicarse para tener éxito en el trabajo
McGraw-Hill, 2021
From Impressed to Obsessed
12 Principles for Turning Customers and Employees into Lifelong Fans
McGraw-Hill, 2021
The Science of Dream Teams
How Talent Optimization Can Drive Engagement, Productivity, and Happiness
McGraw-Hill, 2021
La empresa intelectual y la física
Cómo las organizaciones líderes combinan lo mejor de lo digital y lo físico
McGraw-Hill, 2021
Work Better Together
How to Cultivate Strong Relationships to Maximize Well-Being and Boost Bottom Lines
McGraw-Hill, 2021
Trabajar mejor juntos
Cómo cultivar relaciones sólidas para maximizar el bienestar e impulsar las ganancias
McGraw-Hill, 2021
Content Inc.
Start a Content-First Business, Build a Massive Audience, and Become Radically Successful (With Little to No Money)
McGraw-Hill, 2021
Winning the Loser's Game
Timeless Strategies for Successful Investing, Eighth Edition
McGraw-Hill, 2021
Madoff Talks
Uncovering the Untold Story Behind the Most Notorious Ponzi Scheme in History
McGraw-Hill, 2021
Transforming Project Management
An Essential Paradigm for Turning Your Strategic Planning into Action
McGraw-Hill, 2021
The Burnout Fix
Overcome Overwhelm, Beat Busy, and Sustain Success in the New World of Work
McGraw-Hill, 2021
La solución al agotamiento
Supere el agobio, venza a las ocupaciones y mantenga el éxito en el nuevo mundo del trabajo
McGraw-Hill, 2021
Stronger Through Adversity
World-Class Leaders Share Pandemic-Tested Lessons on Thriving During the Toughest Challenges
McGraw-Hill, 2020
Más fuerte a través de la adversidad
Líderes de clase mundial comparten lecciones a prueba de pandemias para prosperar durante los desafíos más difíciles
McGraw-Hill, 2020
Solving for Project Risk Management
Understanding the Critical Role of Uncertainty in Project Management
McGraw-Hill, 2020
Making Work Human
How Human-Centered Companies are Changing the Future of Work and the World
McGraw-Hill, 2020
Ruthless Consistency
How Committed Leaders Execute Strategy, Implement Change, and Build Organizations That Win
McGraw-Hill, 2020
Hacer que el trabajo sea humano
Cómo las empresas centradas en el ser humano están cambiando el futuro del trabajo y del mundo
McGraw-Hill, 2020
Coherencia implacable
Cómo los líderes comprometidos ejecutan la estrategia, implementan el cambio y construyen organizaciones ganadoras
McGraw-Hill, 2020
The Creator Mindset
92 Tools to Unlock the Secrets to Innovation, Growth, and Sustainability
McGraw-Hill, 2020
La mentalidad de creador
92 herramientas para desvelar los secretos de la innovación, el crecimiento y la sostenibilidad
McGraw-Hill, 2020
Lessons from the Titans
What Companies in the New Economy Can Learn from the Great Industrial Giants to Drive Sustainable Success
McGraw-Hill, 2020
The Forever Transaction
How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave
McGraw-Hill, 2020
La transacción para siempre
Cómo construir un modelo de suscripciones tan convincente que sus clientes nunca querrán irse
McGraw-Hill, 2020
Bienvenido a la gerencia
Cómo pasar de ser el mejor ejecutante a un excelente líder
McGraw-Hill, 2020
The Big Stretch
90 Days to Expand Your Dreams, Crush Your Goals, and Create Your Own Success
McGraw-Hill, 2019
The New Extraordinary Leader, 3rd Edition
Turning Good Managers into Great Leaders
McGraw-Hill, 2019
Flat, Fluid, and Fast
Harness the Talent Mobility Revolution to Drive Employee Engagement, Accelerate Innovation, and Unleash Growth
McGraw-Hill, 2019
The Airbnb Way
5 Leadership Lessons for Igniting Growth through Loyalty, Community, and Belonging
McGraw-Hill, 2019
El camino de Airbnb
Cinco lecciones de liderazgo para impulsar el crecimiento a través de la lealtad, la comunidad y la pertenencia
McGraw-Hill, 2019
Cada trabajo es un trabajo de ventas
Cómo usar el arte de la venta para ganar en el trabajo
McGraw-Hill, 2019
Success Is in Your Sphere
Leverage the Power of Relationships to Achieve Your Business Goals
McGraw-Hill, 2019
Bring Your Human to Work
10 Surefire Ways to Design a Workplace That's Good for People, Great for Business, and Just Might Change the World
McGraw-Hill, 2018
¿Cuáles son sus puntos ciegos?
Cómo vencer los 5 conceptos erróneos que detienen a los líderes
McGraw-Hill, 2018
Too Smart for Our Own Good
Ingenious Investment Strategies, Illusions of Safety, and Market Crashes
McGraw-Hill, 2018
Getting Back to Business
Why Modern Portfolio Theory Fails Investors and How You Can Bring Common Sense to Your Portfolio
McGraw-Hill, 2018
Value-Added Selling, Fourth Edition
How to Sell More Profitably, Confidently, and Professionally by Competing on Value―Not Price
McGraw-Hill, 2018
La venta con valor añadido, cuarta edición
Cómo vender más rentable, seguro y profesionalmente compitiendo en valor y no en precio
McGraw-Hill, 2018
Adaptive Space
How GM and Other Companies Are Positively Disrupting Themselves and Transforming into Agile Organizations
McGraw-Hill, 2018
Espacio adaptativo
Cómo GM y otras compañías se están alterando positivamente y transformando en organizaciones ágiles
McGraw-Hill, 2018
The Financial Crisis and the Free Market Cure
Why Pure Capitalism Is the World Economy’s Only Hope
McGraw-Hill, 2018
The Entrepreneurial Attitude
Lessons from Junior Achievement’s 100 Years of Developing Young Entrepreneurs
McGraw-Hill, 2018
Powered by Storytelling
Excavate, Craft, and Present Stories to Transform Business Communication
McGraw-Hill, 2018
El poder de las historias
Descúbralas, diséñelas y preséntelas para transformar la comunicación de negocios
McGraw-Hill, 2018
La actitud empresarial
Lecciones de los 100 años de desarrollo de jóvenes empresarios de Junior Achievement
McGraw-Hill, 2018
Legacy in the Making
Building a Long-Term Brand to Stand Out in a Short-Term World
McGraw-Hill, 2018
The Toyota Kata Practice Guide
Practicing Scientific Thinking Skills for Superior Results in 20 Minutes a Day
McGraw-Hill, 2017
La guía de práctica de Toyota Kata
Práctica de la habilidad de pensamiento científico para obtener resultados superiores en 20 minutos al día
McGraw-Hill, 2017
Top of Mind
Use Content to Unleash Your Influence and Engage Those Who Matter to You
McGraw-Hill, 2017
Toyota Kata Culture
Building Organizational Capability and Mindset Through Kata Coaching
McGraw-Hill, 2017
La primera opción
Usar el contenido para influir y captar a la gente que a usted le importa
McGraw-Hill, 2017
Victory Through Organization
Why the War for Talent Is Failing Your Company and What You Can Do About It
McGraw-Hill, 2017
The Bully-Proof Workplace
Essential Strategies, Tips, and Scripts for Dealing with the Office Sociopath
McGraw-Hill, 2017
El lugar de trabajo libre de bullies
Estrategias básicas, consejos y guiones para tratar con los sociópatas de la oficina
McGraw-Hill, 2017
What’s Your Presentation Persona?
Discover Your Unique Communication Style and Succeed in Any Arena
McGraw-Hill, 2017
The Future Workplace Experience
10 Rules For Mastering Disruption in Recruiting and Engaging Employees
McGraw-Hill, 2016
Ganar el juego del cerebro
Cómo solucionar las siete fallas fatales del pensamiento
McGraw-Hill, 2016
One Perfect Pitch
How to Sell Your Idea, Your Product, Your Business – or Yourself
McGraw-Hill, 2016
Una presentación perfecta
Cómo vender su idea, su producto, su empresa… o a usted mismo
McGraw-Hill, 2016
All the Leader You Can Be
The Science of Achieving Extraordinary Executive Presence
McGraw-Hill, 2016
The McKinsey Edge
Success Principles from the World’s Most Powerful Consulting Firm
McGraw-Hill, 2016
Sea el mejor líder que pueda
La ciencia para lograr una presencia ejecutiva extraordinaria
McGraw-Hill, 2016
Contagious Culture
Show Up, Set the Tone, and Intentionally Create an Organization That Thrives
McGraw-Hill, 2015
Cultura contagiosa
Preséntese, establezca el tono y cree de manera intencional una organización que prospere
McGraw-Hill, 2015
The Membership Economy
Find Your Superusers, Master the Forever Transaction, and Build Recurring Revenue
McGraw-Hill, 2015
Customer Focused Process Innovation
Linking Strategic Intent to Everyday Execution
McGraw-Hill, 2015
La innovación de procesos enfocada en el cliente
Vincular las intenciones estratégicas con la ejecución cotidiana
McGraw-Hill, 2015
Think Big, Start Small, Move Fast
A Blueprint for Transformation from the Mayo Clinic Center for Innovation
McGraw-Hill, 2014
Money
How the Destruction of the Dollar Threatens the Global Economy – and What We Can Do About It
McGraw-Hill, 2014
Dinero
Cómo la destrucción del dólar amenaza a la economía global y qué podemos hacer al respecto
McGraw-Hill, 2014
Clash of the Financial Pundits
How the Media Influences Your Investment Decisions for Better or Worse
McGraw-Hill, 2014
Innovation the NASA Way
Harnessing the Power of Your Organization for Breakthrough Success
McGraw-Hill, 2014
Stocks for the Long Run
The Definitive Guide to Financial Market Returns and Long-Term Investment Strategies
McGraw-Hill, 2014
Everything Connects
How to Transform and Lead in the Age of Creativity, Innovation, and Sustainability
McGraw-Hill, 2014
Todo se conecta
Cómo transformar y liderar en la era de la creatividad, la innovación y la sostenibilidad
McGraw-Hill, 2014
El imperativo de la cultura centrada en el cliente
Una guía para impulsar el mejor desempeño
McGraw-Hill, 2014
Fearless Performance Reviews
Coaching Conversations that Turn Every Employee into a Star Player
McGraw-Hill, 2013
Leading the Starbucks Way
5 Principles for Connecting with Your Customers, Your Products, and Your People
McGraw-Hill, 2013
Liderar al modo Starbucks
Cinco principios para conectarse con sus clientes, sus productos y su gente
McGraw-Hill, 2013
Epic Content Marketing
How to Tell a Different Story, Break Through the Clutter, and Win More Customers by Marketing Less
McGraw-Hill, 2013
Profit from the Positive
Proven Leadership Strategies to Boost Productivity and Transform Your Business
McGraw-Hill, 2013
Saque provecho de lo positivo
Estrategias comprobadas de liderazgo para aumentar la productividad y transformar su negocio
McGraw-Hill, 2013
The Essentials of Business Etiquette
How to Greet, Eat, and Tweet Your Way to Success
McGraw-Hill, 2013
Crucial Accountability
Tools for Resolving Violated Expectations, Broken Commitments, and Bad Behavior
McGraw-Hill, 2013
Born to Blog
Building Your Blog for Personal and Business Success One Post at a Time
McGraw-Hill, 2013
What Every Angel Investor Wants You to Know
An Insider Reveals How to Get Smart Funding for Your Billion-Dollar Idea
McGraw-Hill, 2013
Think Like a Rock Star
How to Create Social Media and Marketing Strategies That Turn Customers into Fans
McGraw-Hill, 2013
12 Disciplines of Leadership Excellence
How Leaders Achieve Sustainable High Performance
McGraw-Hill, 2013
Disney U
How Disney University Develops the World’s Most Engaged, Loyal, and Customer-Centric Employees
McGraw-Hill, 2013
The Gamification Revolution
How Leaders Leverage Game Mechanics to Crush the Competition
McGraw-Hill, 2013
La Universidad Disney
Cómo capacita a los empleados más comprometidos, leales y centrados en los clientes
McGraw-Hill, 2013
Las 12 disciplinas para la excelencia en el liderazgo
Cómo logran los líderes un alto rendimiento sostenible
McGraw-Hill, 2013
Nacidos para el blog
Construir su blog para el éxito personal y de negocios, una entrada a la vez
McGraw-Hill, 2013
Piense como una estrella de rock
Cómo desarrollar estrategias para las redes sociales y de mercadotecnia que transformen a los clientes en admiradores
McGraw-Hill, 2013
Red Thread Thinking
Weaving Together Connections for Brilliant Ideas and Profitable Innovation
McGraw-Hill, 2013
El hilo de Ariadna
Teja bien sus pensamientos para obtener ideas brillantes y crear innovaciones que le den rentabilidad
McGraw-Hill, 2013
Leadership Sustainability
Seven Disciplines to Achieve the Changes Great Leaders Know They Must Make
McGraw-Hill, 2013
La sostenibilidad del liderazgo
Siete principios para lograr los cambios que los grandes líderes saben que deben realizar
McGraw-Hill, 2013
The Laws of Subtraction
6 Simple Rules for Winning in the Age of Excess Everything
McGraw-Hill, 2013
Negocios agradables
Por qué los consumidores actuales exigen más y cómo pueden cumplir los líderes
McGraw-Hill, 2013
Las leyes de la sustracción
Seis reglas sencillas para ganar en la era de los excesos
McGraw-Hill, 2013
Get Your SHIFT Together
How to Think, Laugh, and Enjoy Your Way to Success in Business and in Life
McGraw-Hill, 2012
Organice su cambio
Aprenda a pensar, reír y disfrutar su camino al éxito en los negocios y en la vida
McGraw-Hill, 2012
Joe Girard’s 13 Essential Rules of Selling
How to Be a Top Achiever and Lead a Great Life
McGraw-Hill, 2012
The Lean Turnaround
How Business Leaders Use Lean Principles to Create Value and Transform Their Company
McGraw-Hill, 2012
Measuring Leadership Development
Quantify Your Program’s Impact and ROI on Organizational Performance
McGraw-Hill, 2012
Winning with Transglobal Leadership
How to Find and Develop Top Global Talent to Build World-Class Organizations
McGraw-Hill, 2012
Conversation Transformation
Recognize and Overcome the 6 Most Destructive Communication Patterns
McGraw-Hill, 2012
Think Like Zuck
The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg
McGraw-Hill, 2012
Uprising
How to Build a Brand – and Change the World – By Sparking Cultural Movements
McGraw-Hill, 2012
Piense como Zuck
Los cinco secretos de negocios del sorpresivamente brillante director ejecutivo de Facebook, Mark Zuckerberg
McGraw-Hill, 2012
Brand Turnaround
How Brands Gone Bad Returned to Glory...and the 7 Game Changers That Made the Difference
McGraw-Hill, 2011
La recuperación de una marca
Cómo volvieron a la gloria las marcas caídas… y las 7 estrategias de cambio que significaron la diferencia
McGraw-Hill, 2011
La diligencia debida de operaciones
Una guía de fusiones y adquisiciones para inversionistas y compañías
McGraw-Hill, 2011
Cracking the Sales Management Code
The Secrets to Measuring and Managing Sales Performance
McGraw-Hill, 2011
Descifrar el código de la gestión de ventas
Los secretos para la medición y gestión del desempeño en ventas
McGraw-Hill, 2011
The Zigzag Principle
The Goal-Setting Strategy That will Revolutionize Your Business and Your Life
McGraw-Hill, 2011
El principio zigzag
La estrategia para establecer objetivos que revolucionará su negocio y su vida
McGraw-Hill, 2011
¡Lo que logró hasta aquí no lo llevará al siguiente nivel en ventas!
Cómo los vendedores más exitosos han logrado ascender y triunfar
McGraw-Hill, 2011
What Got You Here Won’t Get You There in Sales
How Successful Salespeople Take It to the Next Level
McGraw-Hill, 2011
Ownership Thinking
How to End Entitlement and Create a Culture of Accountability, Purpose, and Profit
McGraw-Hill, 2011
Likeable Social Media
How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (and Other Social Networks)
McGraw-Hill, 2011
Conversations That Win the Complex Sale
Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals
McGraw-Hill, 2011
Técnicas de conversación para ganar las ventas difíciles
Use un mensaje convincente para generar más oportunidades, diferenciar sus soluciones y cerrar más tratos
McGraw-Hill, 2011
The Optimization Edge
Reinventing Decision Making to Maximize All Your Company's Assets
McGraw-Hill, 2011
Pitch Anything
An Innovative Method for Presenting, Persuading, and Winning the Deal
McGraw-Hill, 2011
Coach Yourself to Win
7 Steps to Breakthrough Performance on the Job and in Your Life
McGraw-Hill, 2010
Entrénese usted mismo para ganar
7 pasos para desempeñarse espectacularmente en el trabajo y en la vida
McGraw-Hill, 2010
Las ventajas del aprendizaje móvil
Herramientas y tecnologías para desarrollar sus equipos de trabajo
McGraw-Hill, 2010
Incorporación exitosa
Estrategias para descubrir el valor oculto dentro de la organización
McGraw-Hill, 2010
Management Strategies for the Cloud Revolution
How Cloud Computing Is Transforming Business and Why You Can't Afford to Be Left Behind
McGraw-Hill, 2010
El porqué del trabajo
Cómo crean los grandes líderes abundantes organizaciones que ganan
McGraw-Hill, 2010
Estrategias de administración para la revolución en nube
Cómo la computación en nube está transformando los negocios y por qué uno no puede darse el lujo de quedarse atrás
McGraw-Hill, 2010
Turn Clicks Into Customers
Proven Marketing Techniques for Converting Online Traffic into Revenue
McGraw-Hill, 2010
Convierta clics en clientes
Técnicas probadas de mercadotecnia para que el tráfico en línea se convierta en ingresos
McGraw-Hill, 2010
Realmente, ¿qué tan arriesgado es?
Por qué nuestros miedos no siempre corresponden a los hechos
McGraw-Hill, 2010
SuperCycles
The New Economic Force Transforming Global Markets and Investment Strategy
McGraw-Hill, 2010
Re-Engage
How America's Best Places to Work Inspire Extra Effort in Extraordinary Times
McGraw-Hill, 2010
Superciclos
La nueva fuerza económica que está transformando los mercados globales y las estrategias de inversión
McGraw-Hill, 2010
The Right Decision
A Mathematician Reveals How the Secrets of Decision Theory Can Help You Make the Right Decision Every Time
McGraw-Hill, 2009
Innovate the Pixar Way
Business Lessons from the World's Most Creative Corporate Playground
McGraw-Hill, 2009
Innovación al estilo de Pixar
Lecciones de negocios del patio de recreo corporativo más creativo del mundo
McGraw-Hill, 2009
Hundred Percenters
Challenge Your Employees to Give It Their All, and They'll Give You Even More
McGraw-Hill, 2009
Waging War on Complexity Costs
Reshape Your Cost Structure, Free Up Cash Flows, and Boost Productivity by Attacking Process, Product, and Organizational Complexity
McGraw-Hill, 2009
Never Fly Solo
Lead with Courage, Build Trusting Partnerships, and Reach New Heights in Business
McGraw-Hill, 2009
Nunca vuele en solitario
Dirija con valentía, cree sociedades confiables y llegue lejos en los negocios
McGraw-Hill, 2009
Upstarts
How GenY Entrepreneurs Are Rocking the World of Business and 8 Ways You Can Profit from Their Success
McGraw-Hill, 2009
The Presentation Secrets of Steve Jobs
How to Be Insanely Great in Front of Any Audience
McGraw-Hill, 2009
Selling to the C-Suite
What Every Executive Wants You to Know About Successfully Selling to the Top
McGraw-Hill, 2009
Cómo vender a los ejecutivos sénior
Lo que todo ejecutivo quiere que usted sepa para vender con éxito a la alta gerencia
McGraw-Hill, 2009
How to Instantly Connect with Anyone
96 All-New Little Tricks for Big Success in Relationships
McGraw-Hill, 2009
Cómo ganar dinero con YouTube
Gane dinero en efectivo, promociónese, llegue a sus clientes y haga crecer su negocio en el sitio Web más popular del mundo para compartir videos
McGraw-Hill, 2009
Jeff Immelt and the New GE Way
Innovation, Transformation and Winning in the 21st Century
McGraw-Hill, 2009
The McKinsey Engagement
Insider Secrets to the Tools and Techniques Used by the World’s Top Consulting
McGraw-Hill, 2008
Everything I Know About Business I Learned at McDonald's
The 7 Leadership Principles that Drive Break Out Success
McGraw-Hill, 2008
Todo lo que sé de negocios lo aprendí en McDonald’s
Los 7 principios de liderazgo que conducen al éxito sin precedentes
McGraw-Hill, 2008
Perfect Power
How the MicroGrid Revolution Will Unleash Cleaner, Greener, More Abundant Energy
McGraw-Hill, 2008
The Customer Rules
The 14 Indespensible, Irrefutable, and Indisputable Qualities of the Greatest Companies in the World
McGraw-Hill, 2008
El cliente es el que manda
Las 14 cualidades indispensables, irrefutables e indisputables de las mejores compañías de servicio en el mundo
McGraw-Hill, 2008
The New Gold Standard
5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company
McGraw-Hill, 2008
Interrupción en el aula
Cómo la innovación disruptiva cambiará la manera en la que el mundo aprende
McGraw-Hill, 2008
El nuevo estándar de oro
5 principios de liderazgo para crear una experiencia legendaria para los clientes cortesía de la compañía hotelera Ritz-Carlton
McGraw-Hill, 2008
Management Lessons from Mayo Clinic
Inside One of the World’s Most Admired Service Organizations
McGraw-Hill, 2008
La nueva era de la innovación
Cómo impulsar el valor co-creado a través de las redes globales
McGraw-Hill, 2008
Personality not included
Why Companies Lose Their Authenticity – And How Great Brands Get it Back
McGraw-Hill, 2008
Jacked Up
The Inside Story of How Jack Welch Talked GE into Becoming the World's Greatest Company
McGraw-Hill, 2007
Crisis Leadership Now
A Real-World Guide to Preparing for Threats, Disaster, Sabotage, and Scandal
McGraw-Hill, 2007
The Ultimate Omega-3 Diet
Maximize the Power of Omega-3s to Supercharge Your Health, Battle Inflammation, and Keep Your Mind Sharp
McGraw-Hill, 2007
Way of the Turtle
The Secret Methods that Turned Ordinary People into Legendary Traders
McGraw-Hill, 2007
The Psychology of Sales Success
Learn to Think Like Your Customer to Close Every Sale
McGraw-Hill, 2007
The Secret to GE's Success
A Former Insider Reveals the Management Strategies of the World's Most Competitive Company
McGraw-Hill, 2007
The Definitive Drucker
Challenges for Tomorrow's Executives – Final Advice from the Father of Modern Management
McGraw-Hill, 2006
Drucker insuperable
Los desafíos de los futuros ejecutivos – Últimos consejos del padre de la gestión moderna
McGraw-Hill, 2006
The Project Manager's Desk Reference
Project Planning • Scheduling • Evaluation • Control & Systems
McGraw-Hill, 2006
Six Sigma for Financial Services
How Leading Companies Are Driving Results with Lean, Six Sigma, and Process Management
McGraw-Hill, 2006
Bangalore Tiger
How Indian Tech Upstart Wipro Is Rewriting the Rules of Global Competition
McGraw-Hill, 2006
Tigre de Bangalore
Wipro, la prometedora empresa tecnológica de la India, escribe de nuevo las reglas de la competitividad global
McGraw-Hill, 2006
Lead Generation for the Complex Sale
Boost the Quality and Quantity of Leads to Increase Your ROI
McGraw-Hill, 2006
A Thousand Barrels a Second
The Coming Oil Break Point and the Challenges Facing an Energy Dependent World
McGraw-Hill, 2006
Generación de clientes potenciales para ventas complejas
Mejore la calidad y cantidad de clientes potenciales a fin de incrementar el rendimiento de su inversión
McGraw-Hill, 2006
El blog como herramienta de marketing
La nueva forma revolucionaria de incrementar sus ventas, fortalecer su marca y obtener resultados excepcionales
McGraw-Hill, 2005
The Leadership Genius of Alfred P. Sloan
Invaluable Lessons on Business, Management, and Leadership for Today's Managers
McGraw-Hill, 2005
Trust-Based Selling
Using Customer Focus and Collaboration to Build Long-Term Relationships
McGraw-Hill, 2005
La genialidad del liderazgo de Alfred P. Sloan
Lecciones invalorables sobre negocios, gestión y liderazgo para el gerente de hoy
McGraw-Hill, 2005
Ventas basadas en la confianza
Cómo aprovechar el énfasis en los clientes y la colaboración para establecer relaciones a largo plazo
McGraw-Hill, 2005
Winning the Knowledge Transfer Race
Using Your Company's Knowledge Assets to Get Ahead of the Competition
McGraw-Hill, 2005
El manual del Método Toyota
Una guía práctica para implementar las cuatro P de Toyota
McGraw-Hill, 2005
Fit In, Stand Out
Mastering the FISO Factor - The Key to Leadership Effectiveness in Business and Life
McGraw-Hill, 2005
Tough Management
The 7 Ways to Make Tough Decisions Easier, Deliver the Numbers, and Grow the Business in Good Times and Bad
McGraw-Hill, 2005
How Buffett Does It
24 Simple Investing Strategies From The World's Greatest Value Investor
McGraw-Hill, 2005
Japan's Business Renaissance
How the World's Greatest Economy Revived, Renewed, and Reinvented Itself
McGraw-Hill, 2005
Al estilo Buffett
24 estrategias de inversión sencillas del inversionista más importante del mundo
McGraw-Hill, 2005
Jack Welch y las 4 claves del liderazgo
Cómo aplicar la fórmula de liderazgo de GE en su organización
McGraw-Hill, 2005
Governance and Risk
An Analytical Handbook for Investors, Managers, Directors & Stakeholders
McGraw-Hill, 2004
The U.S. Army Leadership Field Manual
Battle-Tested Wisdom for Leaders in Any Organization
McGraw-Hill, 2004
How to Simplify Your Life
Seven Practical Steps to Letting Go of Your Burdens and Living a Happier Life
McGraw-Hill, 2004
Why Can't We Get Anything Done Around Here?
The Smart Manager's Guide to Executing the Work that Delivers Results
McGraw-Hill, 2004
Career Warfare
10 Rules for Building a Successful Personal Brand and Fighting to Keep It
McGraw-Hill, 2004
The New Solution Selling
The Revolutionary Sales Process that Is Changing the Way People Sell
McGraw-Hill, 2004
Pocketbook Power
How to Reach the Hearts and Minds of Today's Most Coveted Consumers - Women
McGraw-Hill, 2004
Lessons from the Greatest Stock Traders of All Time
Proven Strategies Active Traders Can Use Today to Beat the Markets
McGraw-Hill, 2004
Execution Plain and Simple
Twelve Steps to Achieving Any Goal on Time and on Budget
McGraw-Hill, 2004
Crucial Confrontations
Tools for Resolving Broken Promises, Violated Expectations, and Bad Behavior
McGraw-Hill, 2004
The Four Pillars of High Performance
How Robust Organizations Achieve Extraordinary Results: Lessons from the Rand Corporation
McGraw-Hill, 2004
El rendimiento de la inversión de mercadotecnia
El camino a la rentabilidad publicitaria, clientelar y corporativa
McGraw-Hill, 2003
Leadership Lessons of the Navy Seals
Battle-Tested Strategies for Creating Successful Organizations and Inspiring Extraordinary Results
McGraw-Hill, 2003
The Southwest Airlines Way
Using the Power of Relationships to Achieve High Performance
McGraw-Hill, 2003
The Art of Asset Allocation
Asset Allocation Principles and Investment Strategies for Any Market
McGraw-Hill, 2003
Risk from the CEO and Board Perspective
What All Managers Need to Know about Growth in a Turbulent World
McGraw-Hill, 2003
The Successful Investor
What 80 Million People Need to Know to Invest Profitably and Avoid Big Losses
McGraw-Hill, 2003
Leaning Into Six Sigma
A Parable of the Journey to Six Sigma and a Lean Enterprise
McGraw-Hill, 2003
Lean Six Sigma for Services
How to Use Lean Speed and Six Sigma Quality to Improve Services and Transactions
McGraw-Hill, 2003
The Future of Advertising
New Media, New Clients, New Consumers in the Post-Television Age
McGraw-Hill, 2003
Lean Six Sigma para el servicio
Cómo usar la velocidad “Lean” y la calidad Six Sigma para mejorar servicios y transacciones
McGraw-Hill, 2003
How to Measure Training Results
A Practical Guide to Tracking the Six Key Indicators
McGraw-Hill, 2002
Designing World-Class E-Learning
How IBM, GE, Harvard Business School & Columbia University Are
McGraw-Hill, 2002
The GE Work-Out
How to Implement GE's Revolutionary Method for Busting Bureaucracy and Attacking Organizational Problems - Fast!
McGraw-Hill, 2002
Financial Shenanigans
How to Detect Accounting Gimmicks & Fraud in Financial Reports
McGraw-Hill, 2002
Dealing With People You Can't Stand
How to Bring Out the Best in People at Their Worst
McGraw-Hill, 2002
El “Work-Out” de GE
Cómo implementar el método revolucionario de General Electric para acabar con la burocracia y atacar los problemas organizacionales - ¡rápido!
McGraw-Hill, 2002
How to Think like the World's Greatest High-Tech Titans
Business Lessons from Bill Gates, Andy Grove, Carly Fiorina, Steve Jobs, Scott McNealy and other Titans of the High Tech World
McGraw-Hill, 2001
Positioning: The Battle For Your Mind
How to Be Seen and Heard in the Overcrowded Marketplace
McGraw-Hill, 2001
How to Retire Happy
Everything You Need to Know About the 12 Most Important Decisions You Must Make Before You Retire
McGraw-Hill, 2001
Winning PR in the Wired World
Powerful Communications Strategies for the Noisy Digital Space
McGraw-Hill, 2001
The Hero and the Outlaw
Building Extraordinary Brands Through the Power of Archetypes
McGraw-Hill, 2001
The Distance Manager
A Hands-On Guide to Managing Off-Site Employees and Virtual Teams
McGraw-Hill, 2001
Security Transformation
Digital Defense Strategies to Protect Your Company's Reputation and Market Share
McGraw-Hill, 2001
The McKinsey Mind
Understanding and Implementing the Problem-Solving Tools and Management Techniques of the World's Top Strategic Consulting Firm
McGraw-Hill, 2001
The Bond Book
Everything Investors Need to Know about Bonds, Treasuries, Municipals, GNMAs, Corporates, Zeros, Bond Funds, Money Market Funds and More
McGraw-Hill, 2001
Unlock Behavior, Unleash Profits
How Your Leadership Behavior Can Unlock Profitability in your Organization
McGraw-Hill, 2000
Take Control of Your Life
How to Control Fate, Luck, Chaos, Karma and Life's Other Unruly Forces
McGraw-Hill, 2000
Fast Stocks, Fast Money
How to Make Money Investing in New Issues and Small Company Stocks
McGraw-Hill, 2000
The Customer Centered Enterprise
How IBM and Other World-Class Companies Achieve Extraordinary Results by Putting Customers First
McGraw-Hill, 2000
The New Era of Wealth
How Investors Can Profit From the 5 Economic Trends Shaping the Future
McGraw-Hill, 2000
Net Ready
Strategies for Success in the E-conomy: A Roadmap for Profiting Through E-business Innovation
McGraw-Hill, 2000
The Symbiotic Man
A New Understanding of the Organization of Life and a Vision of the Future
McGraw-Hill, 2000
The Consultant's Scorecard
Tracking Results and Bottom-Line Impact of Consulting Projects
McGraw-Hill, 2000
The New Electronic Traders
Understanding What It Takes to Make the Jump to Electronic
McGraw-Hill, 2000
An IBM Guide to Doing Business on the Internet
A Complete Blueprint for E-Business Success
McGraw-Hill, 2000
The End of Change
How Your Company Can Sustain Growth and Innovation While Avoiding Change Fatigue
McGraw-Hill, 2000
The Magnet Effect
Attracting and Retaining an Internet Audience Today and in the Future
McGraw-Hill, 2000
How to Think Like the World's Greatest Marketing Minds
Business Lessons from Geoffrey Moore, Phil Knight, Philip Kotler, Herb Kelleher, Sergio Zyman, Martha Stewart and Other Masters of Marketing
McGraw-Hill, 2000
The Six Sigma Way
How GE, Motorola, and Other Top Companies Are Honing Their Performance
McGraw-Hill, 2000
How to Pick Stocks Like Warren Buffett
Profiting from the Bargain Hunting Strategies of the World's Greatest Value Investor
McGraw-Hill, 2000
Coaching for Improved Work Performance
How to Get Better Results from Your Employees!
McGraw-Hill, 2000
The Post-Traumatic Stress Disorder Sourcebook
A Guide to Healing, Recovery and Growth
McGraw-Hill, 2000