McGraw-Hill Summaries and Reviews

See all summaries and reviews from McGraw-Hill at a glance.

Irene Tobis and Michael Tobis

McGraw-Hill, 2002

9
Winning Employee Support for New Business Goals

T.J. Larkin and Sandar Larkin

McGraw-Hill, 1994

9
How to Get Better Results from Your Employees!

Ferdinand F. Fournies

McGraw-Hill, 2000

8

Van K. Tharp et al.

McGraw-Hill, 2004

6
How to Reach the Hearts and Minds of Today's Most Coveted Consumers - Women

Bernice Kanner

McGraw-Hill, 2004

8
Capturing Mindshare, Conquering Markets

Jack Trout

McGraw-Hill, 2004

8
New Media, New Clients, New Consumers in the Post-Television Age

Joe Cappo

McGraw-Hill, 2003

6

Barbara J. Streibel

McGraw-Hill, 2002

7
Smarter Pricing, Smarter Branding

Robert G. Docters et al.

McGraw-Hill, 2004

7